About

Kurpis Legal was founded in 2017 by Elizabeth Kurpis and has since grown to provide counsel to innovative fashion and beauty brands, retailers, public relations firms, and content creators navigating the complex legal and business issues of the global fashion and beauty industries. Our practice is anchored in purposeful, ongoing engagement with clients throughout their growth, enabling us to serve as a seamless extension of their teams.

We deliver a full spectrum of fashion-focused legal services and act as outside General Counsel for many of our clients, bringing foresight and strategic guidance to support and accelerate growth within the fashion industry.

Our background is not only extensive, it’s intentional. With nearly a decade dedicated exclusively to the intersection of fashion, beauty, and business strategy, Kurpis Legal offers a rare combination of legal sophistication and industry fluency. This foundation has allowed us to build a boutique practice designed specifically for fashion-forward, high-growth companies that value strategic and integrated outside counsel.

Beyond legal precision, our deep understanding of the industry’s unique pressures, language, and nuances enables us to identify issues early and provide practical, tailored solutions that align with the realities of the fashion and beauty markets.

Elizabeth is also an accomplished fashion lawyer with over 17 years of experience working on both corporate and litigation matters at top, large New York law firms. She has counseled clients on various fashion, beauty and retail, corporate and commercial, risk management, fund formation and merger & acquisition deals and litigations. In recent years, she founded and managed the Fashion Law practice at her previous firm until she decided to form her own practice in 2017. Her work within the fashion industry includes serving as outside general counsel for, and partnering with, fashion, retail, public relations / brand & communications, beauty and non-profit companies and organizations, as well as content creators, celebrities and other influential people, on legal and business development matters, general corporate and commercial contracts, intellectual property issues, strategic partnerships, web 3.0 / metaverse matters, licensing and manufacturing, collaboration and talent agreements, and so on.


Our Approach

Extension of your team

By building long-term partnerships, we have developed a nuanced understanding of the fashion industry as it relates to our clients’ businesses, which allows us to act as a natural extension of their teams.

Proactive support for strategic growth

Our diligence in day-to-day matters, paired with a proactive mindset, lays the foundation for strategic, accelerated growth.

We practice law with purpose, grounded in our dedication to clients and a values-based approach that informs everything we do.

Transparent legal costs

We align our success with that of our clients’ by offering clear, sustainable billing practices with transparency and efficiency, eliminating surprises and hidden costs.

Innovation & Entreprenuership

Just as our clients reimagine their industries, we redefined ours, leaving conventional legal careers to build a practice driven by purpose.